Tuesday, 26 October 2010

Google Launches New FeedBurner Beta

Yesterday, Google announced a roll-out of a new, experimental interface for Google FeedBurner which provides real-time stats for clicks, views and podcast downloads. This means you can now start seeing what content is drawing traffic from feed readers, Twitter and other syndicated sources as it happens.


Google FeedBurner Beta Interface


On the AdSense for Feeds Blog, Dan Rodney of the FeedBurner Team states that they are focusing on two things in the new interface: New real-time stats presentation and getting messages about and issues with your feed posted to the top-level dashboard, so that you can better diagnose any issues that may prevent your feed from being delivered in real time.

The new interface will provide real-time traffic stats only on your item stats. Like the original FeedBurner interface, your subscriber and reach numbers are still calculated as normal (based on a whole day's worth of requests), with your stats for the current day not being available until 12-24hrs later.

With the new interface being in an experimental (beta) stage, be prepared for changes and implementation of new features as time goes by. Real-time stats for subscriber and reach, for example, could become a new feature.

To try out the new interface for yourself, visit http://feedburner.google.com/gfb/ or login to feedburner.google.com and then click on the "Try out the NEW (beta) version!" link at the top of the page. You can see the real-time stats in action by publishing a new post and then switching to the "Last two hours" view.

Let me know what you think!


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